Shampoo for coloured hair Kerasilk Essentials Protecting Shampoo 250ml

Color protection shampoo Kerasilk Essentials Protecting Shampoo Hydrated - Hydrating. Radiant Believe in what your hair can be Powered by Silk+ Technology for your best hair yet. Biomimetic Silk All KERASILK formulas are infused with KERASILK Silk+ Technology. It combines biomimetic silk exclusively from KERASILK and carefully selected concentrated ingredients and potentiators to create hair that is as strong as it is beautiful. Biomimetia silk is a vegan and sustainable alternative to traditional silk of animal origin. Biomimetic Silk is a biotechnologically obtained hydrolyzed protein, based on a special combination of versatile amino acids that mimic the composition and benefits of original silk. As hair naturally loses amino acids through the physical actions of washing, combing/brushing, sleep and environmental stress such as UV rays and pollution, it becomes brittle, dull and lifeless. KERASILK formulas infused with Biomimetic Silk create hair that is as strong as it is beautiful, restoring the amino acids lost inside and outside the hair: with each use of KERASILK products, the patented ingredient Biomimetic Silk is added to the hair, helping to continuously improve the hair structure during the journey towards stronger and more beautiful hair. The production process of biomimetic silk requires much less water and energy compared to traditional silk, acting as a sustainable, high-performance alternative, without being tested on animals, biodegradable and a vegan alternative. Biomimetic silk is produced from Saccharomyces Cerevisiae yeast cultivated under laboratory specials. Saccharomyces Cerevisiae offers a system with an effective protein formula. This method is ideal when you want to mimic the amino acids that are normally found in silk, being able, at the same time, to exclude chemical ingredients, reducing energy and water consumption. Gentle cleansing shampoo, infused with Biomimetic Silk and Red Raspberry Seeds. The 100% vegan formula provides hydration and prevents premature color fading. For a vibrant color and a radiant shine. Ideal for: Dyed and light-colored hair; for all hair types and textures. Key ingredients RED RASPBERRY SEED OIL Natural source of vitamin E, vitamin A, antioxidants and essential fatty acids. BIOMIMETIC SILK Silk is recognized for its benefits for hair due to its special composition and moisturizing properties. Benefits of silk for hair care: Deep hydration: Silk contains proteins and amino acids that can penetrate the hair shaft, helping to maintain hydration and the optimal level of moisture. This can prevent breakage and split ends.Shine and shine: Silk can give hair a shiny and healthy look. Fine silk fibers reflect light in a similar way to healthy hair, providing a natural shine. Antistatic: Its antistatic properties can help control hair static, reducing the appearance of frizz and static. Thermal protection: Silk fibers can provide a certain thermal protection, reducing the impact of heat on the hair when using heat sources. Fortification and regeneration: Silk contains essential amino acids that can help strengthen and regenerate the hair structure. This can help maintain healthier hair that is more resistant to breakage. Hypoallergenic: Silk is often considered hypoallergenic, which means it is less likely to cause allergic reactions or scalp irritation. Color revitalization: for colored hair, silk helps maintain color, protecting it from color fading and premature loss of shine. Repairing damaged hair: Thanks to its moisturizing and regenerating properties, silk can help repair damaged or chemically treated hair, helping it to regain its healthy appearance and smooth. Benefits Prevents premature color fading and protects against color fading Gives hair essential light hydration Enhances natural shine and color vibrancy Removes dirt, sweat, sebum, pollution and product build-up and is gentle on the scalp Neutralizes hard water to prevent mineral build-up and keeps hair in -a balanced neutral state Without: silicones, sulfates, dyes, microplastics, mineral oils Formula* 100% vegan Climate neutral product* Fully recyclable packaging* Please recycle** No ingredients of animal origin* Low impact of CO2 emissions on the environment; Climate neutral = Often called "carbon neutral", which describes reducing and offsetting carbon emissions to zero, but scientifically "climate neutral" refers to all gases with the greenhouse effect, not only with carbon dioxide. * Recycling depends on the local infrastructure